STEP 5: Communicate

Strategy

A communication strategy is needed to share information, create public awareness, and motivate community members to volunteer and support the project. Having a webpage or social media presence provides a central location for community members to learn about the project, volunteer, and access important support documents to assemble PPE.

Ideas

Other ideas include: ​

  • Using social media posts, radio and television interviews, and prerecorded public service announcements to build awareness of your project and motivate community member support. 
  • Identifying nonprofit organizations, clubs, and social networks in your area to recruit volunteers and create awareness. 
  • Identifying professionals with public relations experience among your partnering organizations to help organize an ongoing communication strategy to support your project.

The website ProjectProtect.health served as the main platform for ProjectProtect communication. From there, information about the project and registration links through JustServe.org were provided.